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Source- This post on Swachhata Hi Seva (SHS) Campaign 2024 is based on the article “‘Swachhata Hi Seva (SHS) – 2024’” published in PIB on 20th September 2024.
Why in News?
Swachhata Hi Seva (SHS) Campaign 2024 has been initiated. It will run from 17th September 2024 to 2nd October 2024.
About Swachhata Hi Seva (SHS) Campaign 2024
1. Theme of the campaign: Swabhav Swachhata, Sanskar Swachhata
2. Aim: To reignite collective action and citizen participation in cleanliness efforts across India.
3. Key Pillars of SHS 2024:
| Pillars | Description |
| Cleanliness Target Units (CTUs) — Shramdaan Activities | 1) Focus on transforming specific target units with time-bound cleaning activities. 2) Emphasis on overall cleanliness and sanitation efforts. |
| Swachhata Mein Jan Bhagidari — Public Participation, Awareness & Advocacy | 1) Promote public involvement through participatory activities and awareness campaigns. 2) Encourage active engagement of citizens in cleanliness initiatives. |
| Safai Mitra Suraksha Shivirs | 1) Provide preventive health check-ups for sanitation workers. 2) Ensure social security coverage for Safai Mitras as part of the campaign. |
4. The campaign will culminate on Swachh Bharat Diwas on 2nd October 2024, with a nationwide Shramdaan activity to honor Mahatma Gandhi’s legacy and promote cleanliness as a way of life.
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