{"id":141008,"date":"2021-10-13T19:51:55","date_gmt":"2021-10-13T14:21:55","guid":{"rendered":"https:\/\/blog.forumias.com\/?p=141008"},"modified":"2021-10-20T14:06:34","modified_gmt":"2021-10-20T08:36:34","slug":"boost-tourism-through-disruption","status":"publish","type":"post","link":"https:\/\/forumias.com\/blog\/boost-tourism-through-disruption\/","title":{"rendered":"Boost tourism through disruption"},"content":{"rendered":"\n<p><b><span data-contrast=\"none\">Synopsis:\u00a0<\/span><\/b><span data-contrast=\"none\">Tourism infrastructure has huge untapped potential in India especially with respect to jobs. The government has to take steps to unleash the full potential.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<h5 aria-level=\"5\"><b><span data-contrast=\"none\">Introduction<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559738&quot;:40,&quot;335559739&quot;:0,&quot;335559740&quot;:259}\">\u00a0<\/span><\/h5>\n<p><span data-contrast=\"none\">As per the <strong>Travel and Tourism Competitiveness Report of 2019<\/strong>, India improved from 65th position in 2013 to 34th position in 2019. However, the Indian tourism and hospitality sector was adversely affected by the COVID-19 pandemic and saw substantial job loss.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<h5><b><span data-contrast=\"none\">Why does India need to focus on the tourism sector?<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/h5>\n<p><span data-contrast=\"none\">As per the estimates of the erstwhile \u201c<\/span><b><span data-contrast=\"none\">Planning Commission<\/span><\/b><span data-contrast=\"none\">\u201d, an investment of \u20b91 million generates 78\u00a0<\/span><b><span data-contrast=\"none\">jobs\u00a0<\/span><\/b><span data-contrast=\"none\">in the tourism sector. In the manufacturing sector, it results in just 18 jobs and in the agriculture sector, it is 45.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">The\u00a0growth in this sector has multiplier\u00a0effects on<\/span><b><span data-contrast=\"none\">\u00a0income generation<\/span><\/b><span data-contrast=\"none\">\u00a0as it is\u00a0employment-intensive with\u00a0<\/span><b><span data-contrast=\"none\">less capital\u00a0investment<\/span><\/b><span data-contrast=\"none\">\u00a0and that too without any industrial gestation period.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">The<\/span><b><span data-contrast=\"none\">\u00a0India Skill Report,\u00a02019<\/span><\/b><span data-contrast=\"none\">, estimates the Indian workforce to increase to about 600 million by 2022, from the current 473 million. In light of these facts, the tourism sector has the potential to absorb some new entrant workforce.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<table style=\"border-collapse: collapse; width: 100%;\">\n<tbody>\n<tr>\n<td style=\"width: 100%;\"><strong>Read more: <\/strong><a href=\"https:\/\/forumias.com\/blog\/answered-discuss-the-potential-of-rural-tourism-in-india-what-measures-and-precautions-should-be-taken-to-promote-rural-tourism\/\" target=\"_blank\" rel=\"noopener\">The potential of rural tourism in India<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h5><b><span data-contrast=\"none\">What\u00a0steps does the government of\u00a0India\u00a0has taken?<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/h5>\n<p><strong> During the pre-pandemic period<\/strong>: Many initiatives were adopted to promote the tourism sector, such as providing e-visas under various categories for people from particular countries, Global Media Campaigns, the Heritage Trail and the Paryatan Parv celebration.<\/p>\n<p><strong>During the Pandemic<\/strong>:\u00a0 <span data-contrast=\"none\">The government announced financial support for more than 11,000 registered tourist guides\/travel and tourism stakeholders.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">It also said once international\u00a0travel resumes, the\u00a0first\u00a0five\u00a0lakh tourists\u00a0will be issued visas free of\u00a0charge.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<h5><strong>How India&#8217;s tourism sector can improve further?<\/strong><\/h5>\n<p><span data-contrast=\"none\">Though these measures are commendable, India needs other long-term measures too, to tap the potential of this sector.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p>India needs<span data-contrast=\"none\"> a <strong>groundbreaking innovation strategy<\/strong> that has the potential to create employment opportunities and increase revenue through private sector growth.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\"> For that, support from the government for ideation and access to<b>\u00a0finance<\/b>\u00a0are required.<\/span><\/p>\n<p><span data-contrast=\"none\">There is a need to <\/span><b><span data-contrast=\"none\">train<\/span><\/b><span data-contrast=\"none\"> the workforce in India so that workers can develop the <\/span><b><span data-contrast=\"none\">skills\u00a0<\/span><\/b><span data-contrast=\"none\">to perform jobs in the\u00a0travel and tourism sector.<\/span><\/p>\n<p><span data-contrast=\"none\">The<\/span><b><span data-contrast=\"none\">\u00a0international\u00a0arrivals<\/span><\/b><span data-contrast=\"none\">\u00a0have remained comparatively\u00a0low, at around 9 to 10 million.\u00a0Thus, there is a need to highlight the\u00a0significance\u00a0of public-private partnership\u00a0to\u00a0improve\u00a0<\/span><b><span data-contrast=\"none\">infrastructure<\/span><\/b><span data-contrast=\"none\">\u00a0and tackle the problem of\u00a0<\/span><b><span data-contrast=\"none\">end connectivity<\/span><\/b><span data-contrast=\"none\">,\u00a0which negatively\u00a0affect\u00a0the\u00a0experiences of international\u00a0travellers.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">The travel and tourism industry\u00a0in India is also fragmented, hindering\u00a0the ability of the sector to achieve its\u00a0potential. This area needs to be worked upon.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">India should take a cue from <\/span><b><span data-contrast=\"none\">best practices<\/span><\/b><span data-contrast=\"none\"> across the world, especially with regard to the use of\u00a0<\/span><b><span data-contrast=\"none\">technology<\/span><\/b><span data-contrast=\"none\">. There are examples worldwide on blockchain-based money solutions to kick-start local tourism industries.<\/span><\/p>\n<p><b><span data-contrast=\"none\">Source<\/span><\/b><span data-contrast=\"none\">: This post is based on the article\u00a0<\/span><b><span data-contrast=\"none\">\u201cBoost tourism through disruption\u201d <\/span><\/b><span data-contrast=\"none\">published in\u00a0\u201c<\/span><b><span data-contrast=\"none\">The Hindu<\/span><\/b><span data-contrast=\"none\">\u201d on\u00a0<\/span><b><span data-contrast=\"none\">13th Oct 2021<\/span><\/b><span data-contrast=\"none\">.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Synopsis:\u00a0Tourism infrastructure has huge untapped potential in India especially with respect to jobs. The government has to take steps to unleash the full potential.\u00a0 Introduction\u00a0 As per the Travel and Tourism Competitiveness Report of 2019, India improved from 65th position in 2013 to 34th position in 2019. However, the Indian tourism and hospitality sector was&hellip; <a class=\"more-link\" href=\"https:\/\/forumias.com\/blog\/boost-tourism-through-disruption\/\">Continue reading <span class=\"screen-reader-text\">Boost tourism through disruption<\/span><\/a><\/p>\n","protected":false},"author":10311,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"footnotes":""},"categories":[9],"tags":[8671,9848,3651],"class_list":["post-141008","post","type-post","status-publish","format-standard","hentry","category-public","tag-changes-in-industrial-policy","tag-reports-and-index","tag-tourism-sector","entry"],"jetpack_featured_media_url":"","views":{"total":0,"cached_at":"","cached_date":1704914303},"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/forumias.com\/blog\/wp-json\/wp\/v2\/posts\/141008","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/forumias.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/forumias.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/forumias.com\/blog\/wp-json\/wp\/v2\/users\/10311"}],"replies":[{"embeddable":true,"href":"https:\/\/forumias.com\/blog\/wp-json\/wp\/v2\/comments?post=141008"}],"version-history":[{"count":0,"href":"https:\/\/forumias.com\/blog\/wp-json\/wp\/v2\/posts\/141008\/revisions"}],"wp:attachment":[{"href":"https:\/\/forumias.com\/blog\/wp-json\/wp\/v2\/media?parent=141008"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/forumias.com\/blog\/wp-json\/wp\/v2\/categories?post=141008"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/forumias.com\/blog\/wp-json\/wp\/v2\/tags?post=141008"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}