{"id":328051,"date":"2025-02-27T16:12:56","date_gmt":"2025-02-27T10:42:56","guid":{"rendered":"https:\/\/forumias.com\/blog\/?p=328051"},"modified":"2025-02-28T11:39:44","modified_gmt":"2025-02-28T06:09:44","slug":"swayatt-initiative","status":"publish","type":"post","link":"https:\/\/forumias.com\/blog\/swayatt-initiative\/","title":{"rendered":"SWAYATT Initiative"},"content":{"rendered":"<p><strong>News<\/strong>: Recently, the Government e Marketplace (GeM) celebrated six years of the <em>Startups, Women &amp; Youth Advantage through eTransactions (SWAYATT) initiative<\/em> at its headquarters in New Delhi.<\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\" wp-image-328221 aligncenter\" src=\"https:\/\/i0.wp.com\/forumias.com\/blog\/wp-content\/uploads\/2025\/02\/SWAYATT-Initiative.png?resize=611%2C405&#038;ssl=1\" alt=\"SWAYATT Initiative\" width=\"611\" height=\"405\" srcset=\"https:\/\/i0.wp.com\/forumias.com\/blog\/wp-content\/uploads\/2025\/02\/SWAYATT-Initiative.png?resize=300%2C199&amp;ssl=1 300w, https:\/\/i0.wp.com\/forumias.com\/blog\/wp-content\/uploads\/2025\/02\/SWAYATT-Initiative.png?resize=1024%2C680&amp;ssl=1 1024w, https:\/\/i0.wp.com\/forumias.com\/blog\/wp-content\/uploads\/2025\/02\/SWAYATT-Initiative.png?resize=768%2C510&amp;ssl=1 768w, https:\/\/i0.wp.com\/forumias.com\/blog\/wp-content\/uploads\/2025\/02\/SWAYATT-Initiative.png?w=1280&amp;ssl=1 1280w\" sizes=\"auto, (max-width: 611px) 100vw, 611px\" \/><\/p>\n<h2>About SWAYATT Initiative<\/h2>\n<ul>\n<li data-pm-slice=\"1 1 []\">It was launched in 2019 to enhance the market access for women entrepreneurs, youth, startups, Micro &amp; Small Enterprises (MSEs), and Self-Help Groups (SHGs).<\/li>\n<li data-pm-slice=\"1 1 []\">SWAYATT embodies GeM\u2019s commitment<strong> to social inclusion, fostering economic empowerment, and democratizing access to government procurement opportunities<\/strong><\/li>\n<li data-pm-slice=\"1 1 []\">This initiative was launched to enhance the participation of startups, women entrepreneurs, and youth in government procurement.<\/li>\n<li><strong>Focus Areas<\/strong><span style=\"font-family: var(--list--font-family); background-color: var(--global--color-background); color: var(--global--color-primary); font-size: var(--global--font-size-base);\">:<\/span>\n<ul>\n<li>Training &amp; .of <strong>last-mile sellers<\/strong>.<\/li>\n<li>Encouraging <strong>women&#8217;s entrepreneurship<\/strong> and participation of <strong>small-scale businesses<\/strong> in public procurement.<\/li>\n<li>Addressing key challenges: <strong>\u201caccess to market,\u201d \u201caccess to finance,\u201d and \u201caccess to value-addition.\u201d<\/strong><\/li>\n<\/ul>\n<\/li>\n<li><strong>Key Features of SWAYATT:<\/strong>\n<ul>\n<li><strong>\u201cStartup Runway\u201d &amp; \u201cWomaniya\u201d storefronts<\/strong> for visibility of startups, women entrepreneurs, and youth.<\/li>\n<li><strong>MoU with FICCI-FLO<\/strong>: Partnership to support and empower over 9,500 women entrepreneurs through advocacy and training.<\/li>\n<li><strong>Udyam-Verified Sellers<\/strong>: More than 1,77,786 women-led MSEs registered on GeM, completing orders totaling \u20b946,615 crore.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>News: Recently, the Government e Marketplace (GeM) celebrated six years of the Startups, Women &amp; Youth Advantage through eTransactions (SWAYATT) initiative at its headquarters in New Delhi. About SWAYATT Initiative It was launched in 2019 to enhance the market access for women entrepreneurs, youth, startups, Micro &amp; Small Enterprises (MSEs), and Self-Help Groups (SHGs). SWAYATT&hellip; <a class=\"more-link\" href=\"https:\/\/forumias.com\/blog\/swayatt-initiative\/\">Continue reading <span class=\"screen-reader-text\">SWAYATT Initiative<\/span><\/a><\/p>\n","protected":false},"author":10366,"featured_media":328221,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"footnotes":""},"categories":[1566,956,12039],"tags":[11872,3590],"class_list":["post-328051","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-daily-factly-articles","category-schemes-and-programs","category-knolls","tag-9pm-daily-factly","tag-pib","entry"],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/forumias.com\/blog\/wp-content\/uploads\/2025\/02\/SWAYATT-Initiative.png?fit=1280%2C850&ssl=1","views":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/forumias.com\/blog\/wp-json\/wp\/v2\/posts\/328051","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/forumias.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/forumias.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/forumias.com\/blog\/wp-json\/wp\/v2\/users\/10366"}],"replies":[{"embeddable":true,"href":"https:\/\/forumias.com\/blog\/wp-json\/wp\/v2\/comments?post=328051"}],"version-history":[{"count":0,"href":"https:\/\/forumias.com\/blog\/wp-json\/wp\/v2\/posts\/328051\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/forumias.com\/blog\/wp-json\/wp\/v2\/media\/328221"}],"wp:attachment":[{"href":"https:\/\/forumias.com\/blog\/wp-json\/wp\/v2\/media?parent=328051"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/forumias.com\/blog\/wp-json\/wp\/v2\/categories?post=328051"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/forumias.com\/blog\/wp-json\/wp\/v2\/tags?post=328051"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}