{"id":366289,"date":"2026-06-29T15:21:20","date_gmt":"2026-06-29T09:51:20","guid":{"rendered":"https:\/\/forumias.com\/blog\/?p=366289"},"modified":"2026-06-29T15:21:20","modified_gmt":"2026-06-29T09:51:20","slug":"saras-aajeevika","status":"publish","type":"post","link":"https:\/\/forumias.com\/blog\/saras-aajeevika\/","title":{"rendered":"SARAS Aajeevika"},"content":{"rendered":"<div class=\"content-box-green\"><strong>News: <\/strong>SARAS Aajeevika under DAY-NRLM, is showcasing the spirit of women-led rural entrepreneurship at the Rashtriya Gramin Vikas Sammelan 2026.<\/div>\n<h2 id=\"Titleh2\" class=\"red-h2-box\">About SARAS Aajeevika<\/h2>\n<figure style=\"width: 247px\" class=\"wp-caption aligncenter\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/img.esaras.in\/logo\/stores\/1\/saras_aajeevika.png?resize=247%2C96&#038;ssl=1\" alt=\"Saras Aajeevika\" width=\"247\" height=\"96\" \/><figcaption class=\"wp-caption-text\">Source: esaras<\/figcaption><\/figure>\n<ul>\n<li><strong>Initiative by:<\/strong> SARAS Aajeevika is an initiative under the<a href=\"https:\/\/forumias.com\/blog\/kurukshetra-august-summary-livelihood-promotion-for-women-under-day-nrlm\/#:~:text=Deendayal%20Antyodaya%20Yojana%20%E2%80%93%20National%20Rural,them%20to%20sustainable%20livelihood%20opportunities.\"> Deendayal Antyodaya Yojana \u2013 National Rural Livelihoods Mission (DAY-NRLM)<\/a> of the Ministry of Rural Development.<\/li>\n<li><strong>Mission:<\/strong> Its mission is to<strong> curate authentic handcrafted products nationwide.<\/strong><\/li>\n<li>It <strong>promotes products made by Self-Help Groups (SHGs) and rural artisans<\/strong> by providing marketing support and connecting them with wider markets.<\/li>\n<li>Features:\n<ul>\n<li>It<strong>\u00a0showcases the products made by self-managed Self Help Groups (SHGs) and federated institutions.<\/strong><\/li>\n<li>Through physical<strong> retail platforms, digital commerce (E-Saras), national exhibitions, and curated product collections such as the SARAS Shakti Collection and re-imaging of the SARAS Gallery,<\/strong> the initiative is enabling rural entrepreneurs to reach wider markets while contributing to the vision of Viksit Bharat.<\/li>\n<li>It gives customers access to<strong> 100% authentic handcrafted products.<\/strong><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>News: SARAS Aajeevika under DAY-NRLM, is showcasing the spirit of women-led rural entrepreneurship at the Rashtriya Gramin Vikas Sammelan 2026. About SARAS Aajeevika Initiative by: SARAS Aajeevika is an initiative under the Deendayal Antyodaya Yojana \u2013 National Rural Livelihoods Mission (DAY-NRLM) of the Ministry of Rural Development. Mission: Its mission is to curate authentic handcrafted&hellip; <a class=\"more-link\" href=\"https:\/\/forumias.com\/blog\/saras-aajeevika\/\">Continue reading <span class=\"screen-reader-text\">SARAS Aajeevika<\/span><\/a><\/p>\n","protected":false},"author":10366,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"footnotes":""},"categories":[1566,1760,956,12039],"tags":[11872,3590],"class_list":["post-366289","post","type-post","status-publish","format-standard","hentry","category-daily-factly-articles","category-polity-and-nation","category-schemes-and-programs","category-knolls","tag-9pm-daily-factly","tag-pib","entry"],"jetpack_featured_media_url":"","views":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/forumias.com\/blog\/wp-json\/wp\/v2\/posts\/366289","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/forumias.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/forumias.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/forumias.com\/blog\/wp-json\/wp\/v2\/users\/10366"}],"replies":[{"embeddable":true,"href":"https:\/\/forumias.com\/blog\/wp-json\/wp\/v2\/comments?post=366289"}],"version-history":[{"count":0,"href":"https:\/\/forumias.com\/blog\/wp-json\/wp\/v2\/posts\/366289\/revisions"}],"wp:attachment":[{"href":"https:\/\/forumias.com\/blog\/wp-json\/wp\/v2\/media?parent=366289"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/forumias.com\/blog\/wp-json\/wp\/v2\/categories?post=366289"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/forumias.com\/blog\/wp-json\/wp\/v2\/tags?post=366289"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}