Inside the digital world of cookies

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Source: The post is based on the article “Inside the digital world of cookiespublished in “The Hindu” on 29th September 2023.

What is the News?

In the digital world, cookies enhance online experiences but pose privacy and security challenges.Their usage and regulation are evolving in the digital landscape.

What are Cookies?

Cookies contain tiny amounts of data about users in text files that act like a website’s memory. 

As soon as we use a server, tiny amounts of data start getting stored inside a cookie. 

The website uses it to identify users and their devices, which also stores these cookies.Whenever a user visits the same website, the cookies identify him/her and make it show relevant information.

What are the different types of Cookies?

Session Cookies: Temporary and disappear when you close your browser.They help websites remember your actions during a single visit.

Persistent Cookies: They are the digital equivalent of bookmarks. They stay on the device after your browsing session ends.

– They remember the login information, language preferences, and even the ads you have interacted with.They are handy for a more personalized web experience.

Secure Cookies: These are only sent over encrypted connections, making them safer from prying eyes.Secure cookies are often used for sensitive data like login credentials.

Third-Party Cookies: Come from domains other than the site you’re visiting and are used for tracking and advertising.

What are the various uses of cookies? 

1) User Authentication: They keep you logged in on websites 2) Personalization: Customize your experience based on preferences 3) Shopping Carts: Maintain items in your cart across visits 4) Analytics: Help websites gather data for improvements 5) Targeted Advertising: Display ads matching your interests.

What are the challenges associated with cookies?

Privacy Concerns: Privacy concerns arise as cookies could track your online behaviour, which, while often harmless, can sometimes encroach upon your digital privacy. 

Security Risks: Poorly secured cookies can lead to data theft.

User Consent: Regulations require websites to seek approval for certain cookies. For instance, Digital Personal Data Protection Act 2023 necessitates websites to acquire explicit consent from users prior to collecting or processing their personal data via cookies.

Third-Party Cookies: Controversial due to privacy concerns.

Data Overload: Too many cookies can slow down your browser.

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