About the Campaign:
- Initiated by– SWaCH (Solid Waste Collection and Handling), a Pune-based wholly-owned cooperative of self-employed waste workers, in collaboration with the Kagad Kach Patra Kashtakari Panchayat (KKPKP) and Rotary Pune, launched a ‘Red Dot campaign’.
- With this Campaign, SWaCH is doing basic handling of sanitary waste and are going to continue pushing the stakeholders for proper sanitary disposal systems.
- The idea of the campaign: The waste workers ask the households to segregate and mark their sanitary waste packets/papers bags with a visible red dot so that they know that it is sanitary waste and that it has to be treated differently.
- The waste is then sent to a waste-to-energy plant.
- SWaCH also sells merchandise like disposable bags/ papers made by aged waste workers for easy wrapping.
