News: NITI Aayog and UNICEF India signed a Statement of Intent to strengthen collaborative interventions for improving maternal and child nutrition in Aspirational Districts and Blocks.
About IMPAct4Nutrition (I4N) Platform

- The IMPAct4Nutrition (I4N) platform is also known as the Initiative to Mobilize Private Action for Nutrition.
- It is a knowledge and resource platform on nutrition that connects businesses with the social movement around POSHAN Abhiyaan.
- Launched in: The platform was launched in 2019.
- Aim: The initiative aims to encourage businesses to actively participate in improving nutrition awareness and promoting healthy lifestyles.
- Partners: Incubated by UNICEF India, the platform is supported by partners including CII, NASSCOM, Tata Trusts, Sight and Life, and CSRBOX.
- Aligned With: The initiative supports the POSHAN Abhiyaan programme launched by India in 2018.
- Key initiatives
- Corporate engagement: The platform mobilises businesses and CSR partners to support nutrition-focused interventions.
- Knowledge hub: It acts as a central hub for sharing nutrition knowledge and best practices.
- ACE card strategy: A unique framework involving Assets for nutrition, CSR/Cash for nutrition, and Employees’ engagement to drive behavioral change.
- Workplace nutrition: It promotes nutrition awareness among employees, families, customers, and the wider community.




