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India becomes YouTube’s largest and fastest growing market
- YouTube’s CEO has said that India is the largest and fastest growing audience for YouTube. YouTube is an American video-sharing website headquartered in San Bruno, California. It is one of Google’s subsidiaries.
- YouTube has more than 265 million monthly active users in India. In last one year, YouTube’s consumption on mobile has increased to 85%, with 60% of the watch time coming from outside of the six largest metros in India.
- The development is an indication of substantial growth in internet coverage and data growth In India. The government has introduced Digital India programme which has a core vision to provide digital infrastructure – make high speed internet available to citizens.
- India also has BharatNet project (previously known as National Optical Fibre Network (NOFN)) in place which seeks to provide high speed broadband connectivity to all gram panchayats across India.
