Pub Ad Optional Daily Brief – 16 – September – 2026

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KEYWORD OF THE DAY | PRISMATIC SOCIETY

It is a transitional society where traditional and modern institutions coexist, often producing overlapping and contradictory administrative practices.

for e.g. A modern bureaucracy functioning alongside traditional social networks and informal influence.

THINKER OF THE DAY | AMITAI ETZIONI

Work – The Active Society

  • A Theory of Societal and Political Processes

Views

  • Mixed Scanning Approach

Developed as a middle path between Rational-Comprehensive Model — Herbert Simon Incrementalism — Charles Lindblom Rational model: Comprehensive examination of alternatives. Incrementalism: Small, successive adjustments.

Etzioni: Combines broad strategic analysis with detailed analysis of selected alternatives.

3 Stages

Broad Scan → Identify major goals and problems.

Focused Scan → Examine crucial alternatives in detail.

Incremental Action → Implement gradually and modify through feedback.

for example Aspirational Districts Programme with broad development objectives with targeted, measurable interventions.

Mixed scanning is a combination of the rationalistic and incremental approaches.

Pub Ad PYQ VAULT | Day 46 | PYQ (2016)

“The traditional approach to the study of Public Administration is inadequate to understand the complexities of modern administrative systems.” Discuss.

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