Explained: What are super apps?

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News: Tata Group is planning to launch an all-in-one super app by the end of this year or early next year.

Facts:

  • Super apps: It is a platform developed by a company offering various services under one umbrella.
  • Examples: 
    • China’s WeChat which started out as a messaging app expanded into payments, cabs, shopping, food ordering, cab services to become a super app. 
    • A physical world comparison of a super app would be a mall, which allows retail space to various brands and shops across businesses and verticals.
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